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Dec 12, 2025
6 Tips for a Smart X Marketing Strategy in 2026

6 Tips for a Smart X Marketing Strategy in 2026
With 586 million active monthly users as of 2025, X (formerly Twitter) offers a powerful way to connect with your customers. Whether you’re running a small business or managing a large enterprise, ...

With <a href="https://www.demandsage.com/twitter-statistics/">586 million active monthly users as of 2025</a>, <strong>X (formerly Twitter)</strong> offers a powerful way to connect with your custo...

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Latest News

Fresh off the press, get your hands on the latest news and publications from our Pugs here. Catch up on the latest articles from our web design, web development and operations teams, including our latest events, projects, and moments of fame.

Dec 08, 2025
Substack: Why it’s a Popular Newsletter Tool for Building Communities

Substack: Why it’s a Popular Newsletter Tool for Building Communities
If Medium and a newsletter had a baby, you’d get Substack - a quirky publishing platform that’s shaking things up. Boasting more than 50 million active subscriptions, including 5 million paid subsc...
If Medium and a newsletter had a baby, you’d get Substack - a quirky publishing platform that’s shaking things...
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Dec 02, 2025
4 Steps to Market on Instagram in 2026

4 Steps to Market on Instagram in 2026
Instagram has evolved into a digital playground where businesses of all sizes come to thrive. This is especially true for SMEs looking to leverage the platform’s high discoverability and visual-fir...
Instagram has evolved into a digital playground where businesses of all sizes come to thrive. This is especially true for SMEs looking to leverage the platform’s <...
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Nov 25, 2025
How to Find Your Brand’s Audience in 2026: A Guide

How to Find Your Brand’s Audience in 2026: A Guide
Are you struggling to connect with consumers? This may be because your marketing campaigns are failing to resonate with people. When it comes to crafting a powerful marketing strategy, you need to ...
Are you struggling to connect with consumers? This may be because your marketing campaigns are failing to resonate with people. When it comes to crafting a powerful marketing strat...
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Nov 21, 2025
LLMs.txt: The New Web Standard That’s Making Your Site AI-Friendly

LLMs.txt: The New Web Standard That’s Making Your Site AI-Friendly
Think about this: Right now, AI chatbots like ChatGPT, Google Gemini, Grok, and Claude are trying to understand your website. But here’s the thing. They’re struggling. Your beautifully designed sit...
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Nov 18, 2025
Starting a Blog in 2026: An Overview

Starting a Blog in 2026: An Overview
In the digital landscape of 2026, blogging remains a powerhouse for personal branding, business growth, and audience engagement. With over 600 million active blogs worldwide — representing about 31...
In the digital landscape of 2026, blogging remains a powerhouse for personal branding, business growth, and audience engagement. With over
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Nov 14, 2025
From Figma Make to production in a day

From Figma Make to production in a day
Behind Tour de France Eire‘s Website Rebuild
Back in May 2016, we created a micro-website called Tour de France Eire for the honorary consul of the French Embassy in Galway, Catherine Gagneux. The site mapped French businesses across the Repu...
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Nov 11, 2025
An Introduction to SEO in 2025

An Introduction to SEO in 2025
Ever wonder why your competitor’s website appears first when you search for services you both offer? It’s probably because they have a powerful SEO strategy that has boosted their authority in the ...
Ever wonder why your competitor’s website appears first when you search for services you both offer? It’s probably because they have a powerful SEO strategy that has boosted their ...
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Nov 07, 2025
AI-Generated Social Media: What it means for the future

AI-Generated Social Media: What it means for the future
On September 30th 2025, OpenAI, the company behind ChatGPT, rolled out Sora 2, a brand new social media app for Apple devices. It surged to the №1 position on the US App Store, and soon afterwards,...
On September 30th 2025, OpenAI, the company behind ChatGPT, rolled out Sora 2, a brand new social media app for Apple devices. It surged to the
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Nov 03, 2025
SEO vs PPC: Which one is right for your business in 2025?

SEO vs PPC: Which one is right for your business in 2025?
To place your business in a strong position within the market, you need to create one or more versatile marketing campaigns. The most common and important marketing tactics to know about are search...
To place your business in a strong position within the market, you need to create one or more versatile marketing campaigns. The most common and important marketing tactics to know about are
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Oct 31, 2025
Short-Form Videos: Leveraging them for Social Media Success in 2025

Short-Form Videos: Leveraging them for Social Media Success in 2025
TikTok, YouTube Shorts, Instagram Reels - over the last few years, short-form videos have taken the world by storm and transformed how we consume social media content. 73% of consumers rely on shor...
TikTok, YouTube Shorts, Instagram Reels - over the last few years, short-form videos have taken the world by storm and transformed how we consume social media content
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Oct 20, 2025
Local SEO in 2025: How to Rank in Google Maps and the Local Pack

Local SEO in 2025: How to Rank in Google Maps and the Local Pack
Local SEO is a powerful branch of online marketing that helps businesses with physical locations appear prominently in local Google results. While organic SEO can reach global audiences, geo‑target...
Local SEO is a powerful branch of online marketing that helps businesses with physical locations appear prominently in local Google results. While organic SEO can reach global audi...
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Oct 13, 2025
Best Social Media for Businesses in 2025: A Breakdown

Best Social Media for Businesses in 2025: A Breakdown
Are you struggling to figure out which social media platforms deserve your attention in 2025? You’re not alone. With so many channels competing for your time, choosing the right ones can feel overw...
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Oct 07, 2025
AI as Creative Partner: How Creative Agencies Are Blending Human Imagination with Machine…

AI as Creative Partner: How Creative Agencies Are Blending Human Imagination with Machine…
Imagine a world where your creative team never hits a wall. Where brainstorming sessions generate hundreds of possibilities in seconds, where repetitive tasks vanish, and where your designers spend...
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Oct 06, 2025
Email Marketing Mastery: 2025 Strategies to Boost Engagement and Sales

Email Marketing Mastery: 2025 Strategies to Boost Engagement and Sales
Imagine your inbox as a bustling digital marketplace, crowded, competitive, and full of fleeting opportunities. Yet, with the right email marketing strategy, your brand can cut through the noise li...
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Oct 01, 2025
Best Social Media Practices for Businesses in 2025: A Complete Guide

Best Social Media Practices for Businesses in 2025: A Complete Guide
If you’re a business owner, mastering marketing fundamentals is essential, and in today’s digital landscape, social media platforms offer one of the most accessible ways to connect with your audien...
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Sep 10, 2025
Building PugSync for Webflow

Building PugSync for Webflow
PugSync lands on Webflow’s Marketplace
When we launched PugSync on the Shopify App Store in 2019, our goal was to simplify co...
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May 27, 2025
Is Your Brand’s Potential Limited by Generic Software?

Is Your Brand’s Potential Limited by Generic Software?
For visionary leaders of global enterprises, luxury brands, and high-growth startups, generic software often stifles innovation and limits growth. Your business deserves a solution as unique as you...
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Mar 12, 2025
Bad Cards Levels Up

Bad Cards Levels Up
A Playful Triumph with Black Pug Studio
At Black Pug Studio, we thrive on projects that blend creativity with purpose. Bad Cards was an ideal match.
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Mar 07, 2025
NumWorlds Lands on iOS: A Cosmic Puzzle Odyssey Begins

NumWorlds Lands on iOS: A Cosmic Puzzle Odyssey Begins
Galway, Ireland — March 7, 2025 — Black Pug Studio, a spirited indie team from Galway, today unleashed NumWorlds on iOS, rolling out to 45 countries across North America, Europe, and the UK. Powere...
Galway, Ireland — March 7, 2025 — Black Pug Studio, a spirited indie team from Galway, today unleashed NumWorlds on iOS, rolling out to 45 countries across North America, ...
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Dec 15, 2023
Black Pug Studio: Charting Our Progress, Expansion, and Prospects

Black Pug Studio: Charting Our Progress, Expansion, and Prospects
In recent years, Black Pug Studio has been engrossed in a series of thrilling endeavors and advancements. Our unyielding dedication to providing unparalleled service to our clientele has limited ou...
In recent years, Black Pug Studio has been engrossed in a series of thrilling endeavors and advancements. Our unyielding dedication...
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Sep 12, 2023
Introducing PugSync Version 3: Our biggest update yet on the Shopify App Store!

Introducing PugSync Version 3: Our biggest update yet on the Shopify App Store!
PugSync is now embarking on an exciting new journey with its third major update, thanks to the invaluable feedback we’ve gathered from Shopify stores over the past four years. This update introduce...
PugSync is now embarking on an exciting new journey with its third major update, thanks to the invaluable feedback we’ve gathered from Shopify sto...
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Mar 04, 2021
PugSync v2 is out!

PugSync v2 is out!
About a year and a half ago, our Studio released the first version of PugSync for Medium. Our Shopify app allows its users to import their Medium publications automatically and display them as blog...
About a year and a half ago, our Studio released the first version of PugSync for Medium. Our Shopify app allows its users to import their Medium publicati...
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Jun 09, 2020
Tour de France — Ireland Edition

Tour de France — Ireland Edition
The creation of a community of French businesses in Ireland
COVID-19 crisis showed us how important the sense of community is when it comes to such critical circumstances. It is true in every aspect of life, and even in business.
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Jun 03, 2020
How to promote your business online

How to promote your business online
8 effective short and long-terms ways to boost your company’s visibility online
Today, more than ever, it’s essential for businesses to have an online presence. Especially since the pandemic, the landscape is reshaping and many companies are reconsidering their digital ...
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Apr 17, 2020
15 Great Podcasts To Discover During The Lockdown

15 Great Podcasts To Discover During The Lockdown
Black Pug Studio Recommended Podcasts!
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Mar 25, 2020
Starting guide to build a Twitch Extension

Starting guide to build a Twitch Extension
My journey into the Twitch-verse
You might already know about Twitch, the streaming platform originally for gamers which now welcomes all kinds of streamers. Today content range...
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Mar 20, 2020
Tips and tools for working remotely

Tips and tools for working remotely
Make it work from home, and stay classy!
We rarely publish so many articles, but since Manon, our Web Project Manager & Digital Marketer, joined our team, we are louder as we increased the frequency of our publications and articles. H...
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Mar 13, 2020
Black Pug Studio — Magazine #4

Black Pug Studio — Magazine #4
New Website, Growing team, Jobs, Velvet Valkyrie, and Wasder. Issue #4 | March 2020
Dear readers,
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Mar 11, 2020
5 free apps to have an incredible Instagram feed

5 free apps to have an incredible Instagram feed
If you want to take your pictures to another level but also pimp your Instagram feed, here are five applications to stand out.
I think we all agree that Instagram filters are not the best, and I doubt a lot of people still use them. I know I don’t anymore. However, more than 500 million people use Instagram, whether...
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Feb 18, 2020
How to be more productive thanks to digital detox

How to be more productive thanks to digital detox
In 2020, it’s not too late to add a resolution to your list and change your habits.
Have you ever checked the screen time setting on your phone? I have, and honestly, I was quite surprised and mad at myself for spending so much time scrolling through my phone. We always complain t...
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Sep 12, 2019
Black Pug Studio in the Irish Tech News podcast

Black Pug Studio in the Irish Tech News podcast
Learn more about our Studio and what we’ve learned as a startup
On July 24th, Ronan “The Tech Doctor” Leonard visited our Studio at the Galway Technology Centre based in the ...
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Sep 10, 2019
Tailored Software: A sound investment

Tailored Software: A sound investment
Discover the benefits of building your own software solution
Software as a Service is a popular solution amongst companies to get access to professional tools to match most of their business n...
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Aug 29, 2019
Building a Shopify App

Building a Shopify App
A developer’s journey through the Shopify App ecosystem
At Black Pug Studio, we have been recommending the services offered by Shopify for a while now. We believe that it is...
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Aug 07, 2019
Black Pug Studio — Magazine #3

Black Pug Studio — Magazine #3
Issue #3 | May & June 2019
Greetings to all!
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Jul 23, 2019
Galway company represents Ireland on global stage in Copenhagen.

Galway company represents Ireland on global stage in Copenhagen.
Galway-based international company, Black Pug Studio Ltd., joined companies from over 60 countries at the Bella Center, Copenhagen, at the beginning of July to pitch their creative projects to an i...
Galway-based international company, Black Pug Studio Ltd., joined companies from over 60 countries at the Bella Center, Copenhagen, at the beginning of July to pitch their creative projects to ...
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Jun 18, 2019
We made our Merch Store in 10 days

We made our Merch Store in 10 days
How to create an eCommerce store without using existing platforms
Starting a new project is always very exciting for all of us. It begins in your bed at night when thinking about a grandiose future for your startup. How great it would be to build an online store ...
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Jun 05, 2019
Black Pug Studio — Our story so far

Black Pug Studio — Our story so far
An origin story
Starting a lifelong project such as the creation of a company means finding the right people to share your ideas with. Over the years, we have found many of these unicorns, these “Right Peop...
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May 14, 2019
Black Pug Studio — Magazine #2

Black Pug Studio — Magazine #2
Issue #2 | March & April 2019
Greetings to all!
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Feb 08, 2019
Black Pug Studio — Magazine #1

Black Pug Studio — Magazine #1
Issue #1 | January - February 2019
Welcome and thank you for stopping by here and taking the time to read the first issue of our Black Pug Studio Magazine. We will be publishing exciting updates centered on all Studio activities and...
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Dec 18, 2018
Premium Technology Level for Top Brands

Premium Technology Level for Top Brands
What’s important to know when working with top brands
Technology and innovation go hand-in-hand as something that, as tech-minded people, we all love to learn more about. We tend to opt for the latest technologies and services that make our products s...
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Aug 06, 2018
10 useful resources for web developers

10 useful resources for web developers
https://developers.google.com/web/tools/workbox/
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Jul 09, 2018
Art tips I would send back in time to my younger self

Art tips I would send back in time to my younger self
Throughout the entirety of my creative journey, I have learned many things. All of it was useful in one way or another. A few of those lessons came relatively easy, through observing other artists&...
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Jun 27, 2018
Don’t price Design, Value it!

Don’t price Design, Value it!
Designers earned their seat at decisional levels.
As organizations and their leadership team mature, they start to better understand the importance of Design, and as such, they are more willing to invest in it. You may have heard of Read more
Jun 21, 2018
Inside Google Developer’s Group — Galway Chapter

Inside Google Developer’s Group — Galway Chapter
Deirdre O’Connor, of Google Developer’s Group — Galway Chapter, explains the purpose of the group and how the community has grown in the west of Ireland.
Google Developer Groups (GDG) are voluntary organizations run by passionate individuals in the developer community who are interested in using, and spreading knowledge around Google’s develo...
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Jun 06, 2018
5 tips to write good code

5 tips to write good code
Don’t just code, code smart!
As a developer, your goal should be to build things that work well and to build them right! Writing good code is simple and complicated at the same time. Even though common rules are easy to follow...
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May 23, 2018
Working as part of a Group

Working as part of a Group
Tips for both creatives and non-creatives
Over the past few years, I have experienced that sometimes working in a group can be difficult. It can occasionally be challenging to balance personalities and tastes as well as producing work that...
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May 16, 2018
RESTful APIs

RESTful APIs
10 DOs and DON’Ts
In a world where RESTful APIs are used every day to feed our lives with more data than ever possible, it is necessary to understand how they work, or at least how they...
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May 09, 2018
Art Style: What is it?

Art Style: What is it?
Why is it important and why do Creative Industries need more of it?
Everyone who has ever created anything has a style. It is a combination of everything that makes a person; their memories, feelings, likes, disl...
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The Quote

Black Pug was wonderful to work with and delivered just what we needed for our rebranding.
Lion Martinez, Global Product Manager, Wasder
Black Pug Studio provide a professional, innovative and client centric approach to web design and development. They know what works and it shows in what they produce.
Mary Ryan, Deputy CEO, WestBIC
Black Pug Studios worked with us throughout the end of 2017/2018 on our brand THRONE-Recruiting. They took care of the look, feel and brand direction, as well as the creation and implementation of our CRM database from scratch - the core and heart of our business. The team consists of absolute professionals in their fields of expertise and it was a pleasure to work with them. Responsive, quick to react, professional in everything they do, and most importantly: creative. They fulfilled all our needs to our utmost satisfaction and I am sure we will do business together in the future.
Jan Gerwat, Senior HR Consultant & Managing Partner, THRONE-Recruiting
Great to see this Galway start-up getting international recognition.
ThinkBusiness.ie