Jun 17, 2026
Maybe you have added a friendly chatbot to your website, or you rely on an AI tool to help sift through job applications and data. For most small businesses in Galway and across Ireland, that is pa...
Latest News
Fresh off the press: the latest insights from Black Pug Studio's web design, branding, AI, and development teams in Galway.
Jun 12, 2026
Consider this scenario: a customer emails you on a Friday evening to ask about an order after the workday has ended. Before anyone on your team logs in on Monday, the issue has been categorized, th...
Jun 05, 2026
Picture this: you’re a business owner subscribing to every shiny new advanced AI tool, but despite your efforts you’re not seeing any real return. AI isn’t a tool that should be passively adopted; ...
Jun 02, 2026
You spent days on that post. You researched it, wrote it, edited it twice, found the perfect images, and hit publish on Medium. It picked up a few hundred reads. Then it just sat there, on a platfo...
May 29, 2026
Zero-Click Search Is Here: How AI Overviews Are Changing SEO for Small Businesses
In 2026, search has entered a new era. A staggering 60% of Google searches in 2026 end without a single click, and when AI Overviews appear in search results, the zero-click rate goes up to 83%. Go...
In 2026, search has entered a new era. A staggering Read more
May 22, 2026
5 Ways to Use AI to Supercharge Your SEO Strategy in 2026
Nearly 60% of Google searches now end without a click. This statistic has been further accelerated by Google’s AI Overviews, providing direct answers to user search queries, as well as featured sni...
Nearly 60% of Google s...
May 15, 2026
Google’s AI Overviews Are Changing Search: What That Means for Your Website Traffic
The next time someone searches for your business, Google gives them the answer before they ever reach your website.
The next time someone searches for your business, Google gives them the answer before they ever reach your website.
May 08, 2026
Designing for AI: How to Structure your Website so AI Search Engines Love it
What if your beautifully designed website, the one you spent weeks perfecting, turned out to be invisible to the fastest-growing search channel on the planet?
What if your beautifully designed website, the one you spent weeks perfecting, turned out to be invisible to the fastest-growing search channel on the planet?
May 01, 2026
7 Web Design Trends Being Shaped by AI in 2026
What if your website could automatically redesign itself for every single visitor? In 2026, AI is transforming web design from static pages into dynamic, personalized digital experiences, and the t...
What if your website could automatically redesign itself for every single visitor? In 2026, AI is transforming web design from static pages into dynamic, personalized digital exper...
Apr 24, 2026
AI’s Role in the Modern Design Workflow
Color matching a thirty-page user flow in Figma used to eat up three hours of a designer’s afternoon. Now, with the help of advanced AI tools, the same job can be done within minutes. That single s...
Color matching a thirty-page user flow in Figma used to eat up three hours of a designer’s afternoon. Now, with the help of advanced AI tools, the same job c...
Apr 17, 2026
Real-World AI Use Cases: How Black Pug Studio Helps Businesses Automate and Scale
Your competitor just automated three hours of daily admin work using a custom AI pipeline. Their team now focuses on the decisions that actually matter. The question isn’t whether AI can do that fo...
Your competitor just automated three hours of daily admin work using a custom AI pipeline. Their team now focuses on the decisions that actually matter. The question isn’t whether Read more
Apr 10, 2026
Small Business Social Media: How to Compete with Big Brands
Small and medium-sized businesses, also known as SMEs, face more challenges when it comes to online visibility. Large enterprises traditionally have greater competitive advantages in most aspects, ...
Small and medium-sized businesses, also known as SMEs, face more challenges when it comes to online visibility. Large enterprises traditionally have greater competitive advantages ...
Apr 03, 2026
AI Services for Businesses in Ireland: What We Offer
Black Pug Studio has been designing branding solutions, creating websites, building apps, and developing software since 2015. Over that time, we’ve worked with companies of all shapes and sizes, fr...
Black Pug Studio has been designing branding solutions, creating websites, building apps, and developing software since 2...
Mar 27, 2026
Threads vs. X: Where Should Your Brand Be in 2026?
Should your brand be on Threads or X in 2026? With the microblogging landscape shifting faster than ever, choosing the right platform could shape the future of your social media strategy.
Mar 20, 2026
Why you should Promote your Blog on Social Media
Becoming a blogger in this day and age has never been easier. You simply write and hit publish, and just like that, your articles are readily available for anyone across the world to read. Centring...
Becoming a blogger in this day and age has never been easier. You simply write and hi...
Mar 13, 2026
Is Your Old Blog Content Hurting Your SEO?
Picture this: you’ve spent months building up a library of blog posts, each one carefully researched, written and edited. But here’s the thing that most bloggers don’t like to hear. Some of that co...
Picture this: you’ve spent months building up a library of blog posts, each one carefully researched, ...
Mar 06, 2026
You just published a brilliant blog post on Medium. Now you need to copy it to your Shopify store. Then paste it into your Webflow site. Reformat the images. Fix the headings. Tweak the layout. By ...
Feb 20, 2026
What is AEO: How to rank in AI Search Engines in 2026
Answer Engine Optimization (AEO) is transforming how brands get discovered online in the age of zero-click answers. Whether you call it AEO, Generative Engine Optimization (GEO), or Generative Sear...
Answer Engine Optimization (AEO) is transforming how brands get discovered online in the age of zero-click answers. Whether you call it Read more
Feb 13, 2026
Website Launch Checklist 2026: A Step-by-Step Guide
Launching a brand-new website is an exciting and pivotal moment for any business or personal brand. For maximum impact, your website launch plan should cover search engine optimization (SEO), perfo...
Feb 06, 2026
6 Steps for Dominating LinkedIn in 2026
Looking to supercharge your B2B marketing strategy in 2026? LinkedIn marketing might just be your secret weapon. With over 1 billion professionals connecting, sharing, and doing business on the pla...
Looking to supercharge your B2B marketing strategy in 2026? LinkedIn marketing might just be your secret w...
Jan 30, 2026
6 Facebook Marketing Tips for 2026
As the top social media platform worldwide with 3.07 billion users, Facebook remains an essential cornerstone for social media marketing and business advertising in 2026. Its unmatched reach spans ...
Jan 23, 2026
6 Tactical Threads Marketing Strategies for 2026
Do you prefer using micro-blogging and real-time discussions to connect with your audience? Then Instagram’s text-based app Threads might be the perfect platform to amplify your brand’s voice and e...
Do you prefer using micro-blogging and real-time discussions to connect with your audience? Then Instagram’s text-based app Read more
Jan 16, 2026
6 Essentials for TikTok Digital Marketing in 2026
Are you thinking about using TikTok in 2026 but unsure about how to use it for digital marketing strategies that boost your business? As the fifth most popular social media app worldwide, and its u...
Are you thinking about using TikTok in 2026 but unsure about how to use it for digital marketing strategies that boost y...
Jan 09, 2026
5 Pinterest Marketing Fundamentals to Scale Your Business in 2026
What if your marketing content could work for you for months or even years after you post it? With 600 million monthly active users discovering, saving, and shopping through visual bookmarks called...
What if your marketing content could work for you for months or even years after you post it? With 600 million mont...
Dec 16, 2025
5 Tips for Marketing on YouTube in 2026
As the second most visited website globally, as well as the leading app among 13–17 year olds in the US, YouTube’s high engagement rates make it a prime digital marketing platform. YouTube allows v...
Dec 12, 2025
6 Tips for a Smart X Marketing Strategy in 2026
With 586 million active monthly users as of 2025, X (formerly Twitter) offers a powerful way to connect with your customers. Whether you’re running a small business or managing a large enterprise, ...
With 586 million active monthly users as of 2025, X (formerly Twitter) offers a powerful way to connect with your custo...
Dec 08, 2025
Substack: Why it’s a Popular Newsletter Tool for Building Communities
If Medium and a newsletter had a baby, you’d get Substack - a quirky publishing platform that’s shaking things up. Boasting more than 50 million active subscriptions, including 5 million paid subsc...
If Medium and a newsletter had a baby, you’d get Substack - a quirky publishing platform that’s shaking things...
Dec 02, 2025
4 Steps to Market on Instagram in 2026
Instagram has evolved into a digital playground where businesses of all sizes come to thrive. This is especially true for SMEs looking to leverage the platform’s high discoverability and visual-fir...
Instagram has evolved into a digital playground where businesses of all sizes come to thrive. This is especially true for SMEs looking to leverage the platform’s <...
Nov 25, 2025
How to Find Your Brand’s Audience in 2026: A Guide
Are you struggling to connect with consumers? This may be because your marketing campaigns are failing to resonate with people. When it comes to crafting a powerful marketing strategy, you need to ...
Are you struggling to connect with consumers? This may be because your marketing campaigns are failing to resonate with people. When it comes to crafting a powerful marketing strat...
Nov 21, 2025
Think about this: Right now, AI chatbots like ChatGPT, Google Gemini, Grok, and Claude are trying to understand your website. But here’s the thing. They’re struggling. Your beautifully designed sit...
Nov 18, 2025
Starting a Blog in 2026: An Overview
In the digital landscape of 2026, blogging remains a powerhouse for personal branding, business growth, and audience engagement. With over 600 million active blogs worldwide — representing about 31...
Nov 14, 2025
From Figma Make to production in a day
Behind Tour de France Eire‘s Website Rebuild
Back in May 2016, we created a micro-website called Tour de France Eire for the honorary consul of the French Embassy in Galway, Catherine Gagneux. The site mapped French businesses across the Repu...
Nov 11, 2025
An Introduction to SEO in 2025
Ever wonder why your competitor’s website appears first when you search for services you both offer? It’s probably because they have a powerful SEO strategy that has boosted their authority in the ...
Ever wonder why your competitor’s website appears first when you search for services you both offer? It’s probably because they have a powerful SEO strategy that has boosted their ...
Nov 07, 2025
AI-Generated Social Media: What it means for the future
On September 30th 2025, OpenAI, the company behind ChatGPT, rolled out Sora 2, a brand new social media app for Apple devices. It surged to the №1 position on the US App Store, and soon afterwards,...
On September 30th 2025, OpenAI, the company behind ChatGPT, rolled out Sora 2, a brand new social media app for Apple devices. It surged to the
Nov 03, 2025
SEO vs PPC: Which one is right for your business in 2025?
To place your business in a strong position within the market, you need to create one or more versatile marketing campaigns. The most common and important marketing tactics to know about are search...
To place your business in a strong position within the market, you need to create one or more versatile marketing campaigns. The most common and important marketing tactics to know about are
Oct 31, 2025
Short-Form Videos: Leveraging them for Social Media Success in 2025
TikTok, YouTube Shorts, Instagram Reels - over the last few years, short-form videos have taken the world by storm and transformed how we consume social media content. 73% of consumers rely on shor...
TikTok, YouTube Shorts, Instagram Reels - over the last few years, short-form videos have taken the world by storm and transformed how we consume social media content
Oct 20, 2025
Local SEO in 2025: How to Rank in Google Maps and the Local Pack
Local SEO is a powerful branch of online marketing that helps businesses with physical locations appear prominently in local Google results. While organic SEO can reach global audiences, geo‑target...
Local SEO is a powerful branch of online marketing that helps businesses with physical locations appear prominently in local Google results. While organic SEO can reach global audi...
Oct 13, 2025
Are you struggling to figure out which social media platforms deserve your attention in 2025? You’re not alone. With so many channels competing for your time, choosing the right ones can feel overw...
Oct 07, 2025
Imagine a world where your creative team never hits a wall. Where brainstorming sessions generate hundreds of possibilities in seconds, where repetitive tasks vanish, and where your designers spend...
Oct 06, 2025
Imagine your inbox as a bustling digital marketplace, crowded, competitive, and full of fleeting opportunities. Yet, with the right email marketing strategy, your brand can cut through the noise li...
Oct 01, 2025
If you’re a business owner, mastering marketing fundamentals is essential, and in today’s digital landscape, social media platforms offer one of the most accessible ways to connect with your audien...
Sep 10, 2025
Building PugSync for Webflow
PugSync lands on Webflow’s Marketplace
When we launched PugSync on the Shopify App Store in 2019, our goal was to simplify co...
May 27, 2025
For visionary leaders of global enterprises, luxury brands, and high-growth startups, generic software often stifles innovation and limits growth. Your business deserves a solution as unique as you...
Mar 12, 2025
Bad Cards Levels Up
A Playful Triumph with Black Pug Studio
At Black Pug Studio, we thrive on projects that blend creativity with purpose. Bad Cards was an ideal match.
Mar 07, 2025
NumWorlds Lands on iOS: A Cosmic Puzzle Odyssey Begins
Galway, Ireland — March 7, 2025 — Black Pug Studio, a spirited indie team from Galway, today unleashed NumWorlds on iOS, rolling out to 45 countries across North America, Europe, and the UK. Powere...
Galway, Ireland — March 7, 2025 — Black Pug Studio, a spirited indie team from Galway, today unleashed NumWorlds on iOS, rolling out to 45 countries across North America, ...
Dec 15, 2023
Black Pug Studio: Charting Our Progress, Expansion, and Prospects
In recent years, Black Pug Studio has been engrossed in a series of thrilling endeavors and advancements. Our unyielding dedication to providing unparalleled service to our clientele has limited ou...
In recent years, Black Pug Studio has been engrossed in a series of thrilling endeavors and advancements. Our unyielding dedication...
Sep 12, 2023
Introducing PugSync Version 3: Our biggest update yet on the Shopify App Store!
PugSync is now embarking on an exciting new journey with its third major update, thanks to the invaluable feedback we’ve gathered from Shopify stores over the past four years. This update introduce...
PugSync is now embarking on an exciting new journey with its third major update, thanks to the invaluable feedback we’ve gathered from Shopify sto...
Mar 04, 2021
PugSync v2 is out!
About a year and a half ago, our Studio released the first version of PugSync for Medium. Our Shopify app allows its users to import their Medium publications automatically and display them as blog...
About a year and a half ago, our Studio released the first version of PugSync for Medium. Our Shopify app allows its users to import their Medium publicati...
Jun 09, 2020
Tour de France — Ireland Edition
The creation of a community of French businesses in Ireland
COVID-19 crisis showed us how important the sense of community is when it comes to such critical circumstances. It is true in every aspect of life, and even in business.
Jun 03, 2020
How to promote your business online
8 effective short and long-terms ways to boost your company’s visibility online
Today, more than ever, it’s essential for businesses to have an online presence. Especially since the pandemic, the landscape is reshaping and many companies are reconsidering their digital ...
Apr 17, 2020
Black Pug Studio Recommended Podcasts!
Mar 25, 2020
Starting guide to build a Twitch Extension
My journey into the Twitch-verse
You might already know about Twitch, the streaming platform originally for gamers which now welcomes all kinds of streamers. Today content range...
Mar 20, 2020
Tips and tools for working remotely
Make it work from home, and stay classy!
We rarely publish so many articles, but since Manon, our Web Project Manager & Digital Marketer, joined our team, we are louder as we increased the frequency of our publications and articles. H...
Mar 13, 2020
Black Pug Studio — Magazine #4
New Website, Growing team, Jobs, Velvet Valkyrie, and Wasder. Issue #4 | March 2020
Dear readers,
Mar 11, 2020
5 free apps to have an incredible Instagram feed
If you want to take your pictures to another level but also pimp your Instagram feed, here are five applications to stand out.
I think we all agree that Instagram filters are not the best, and I doubt a lot of people still use them. I know I don’t anymore. However, more than 500 million people use Instagram, whether...
Feb 18, 2020
How to be more productive thanks to digital detox
In 2020, it’s not too late to add a resolution to your list and change your habits.
Have you ever checked the screen time setting on your phone? I have, and honestly, I was quite surprised and mad at myself for spending so much time scrolling through my phone. We always complain t...
Sep 12, 2019
Black Pug Studio in the Irish Tech News podcast
Learn more about our Studio and what we’ve learned as a startup
On July 24th, Ronan “The Tech Doctor” Leonard visited our Studio at the Galway Technology Centre based in the ...
Sep 10, 2019
Tailored Software: A sound investment
Discover the benefits of building your own software solution
Software as a Service is a popular solution amongst companies to get access to professional tools to match most of their business n...
Aug 29, 2019
Building a Shopify App
A developer’s journey through the Shopify App ecosystem
At Black Pug Studio, we have been recommending the services offered by Shopify for a while now. We believe that it is...
Jul 23, 2019
Galway company represents Ireland on global stage in Copenhagen.
Galway-based international company, Black Pug Studio Ltd., joined companies from over 60 countries at the Bella Center, Copenhagen, at the beginning of July to pitch their creative projects to an i...
Galway-based international company, Black Pug Studio Ltd., joined companies from over 60 countries at the Bella Center, Copenhagen, at the beginning of July to pitch their creative projects to ...
Jun 18, 2019
We made our Merch Store in 10 days
How to create an eCommerce store without using existing platforms
Starting a new project is always very exciting for all of us. It begins in your bed at night when thinking about a grandiose future for your startup. How great it would be to build an online store ...
Jun 05, 2019
Black Pug Studio — Our story so far
An origin story
Starting a lifelong project such as the creation of a company means finding the right people to share your ideas with. Over the years, we have found many of these unicorns, these “Right Peop...
Feb 08, 2019
Black Pug Studio — Magazine #1
Issue #1 | January - February 2019
Welcome and thank you for stopping by here and taking the time to read the first issue of our Black Pug Studio Magazine. We will be publishing exciting updates centered on all Studio activities and...
Dec 18, 2018
Premium Technology Level for Top Brands
What’s important to know when working with top brands
Technology and innovation go hand-in-hand as something that, as tech-minded people, we all love to learn more about. We tend to opt for the latest technologies and services that make our products s...
Aug 06, 2018
Jul 09, 2018
Throughout the entirety of my creative journey, I have learned many things. All of it was useful in one way or another. A few of those lessons came relatively easy, through observing other artists&...
Jun 27, 2018
Don’t price Design, Value it!
Designers earned their seat at decisional levels.
As organizations and their leadership team mature, they start to better understand the importance of Design, and as such, they are more willing to invest in it. You may have heard of Read more
Jun 21, 2018
Inside Google Developer’s Group — Galway Chapter
Deirdre O’Connor, of Google Developer’s Group — Galway Chapter, explains the purpose of the group and how the community has grown in the west of Ireland.
Google Developer Groups (GDG) are voluntary organizations run by passionate individuals in the developer community who are interested in using, and spreading knowledge around Google’s develo...
Jun 06, 2018
5 tips to write good code
Don’t just code, code smart!
As a developer, your goal should be to build things that work well and to build them right! Writing good code is simple and complicated at the same time. Even though common rules are easy to follow...
May 23, 2018
Working as part of a Group
Tips for both creatives and non-creatives
Over the past few years, I have experienced that sometimes working in a group can be difficult. It can occasionally be challenging to balance personalities and tastes as well as producing work that...
May 16, 2018
RESTful APIs
10 DOs and DON’Ts
In a world where RESTful APIs are used every day to feed our lives with more data than ever possible, it is necessary to understand how they work, or at least how they...
May 09, 2018
Art Style: What is it?
Why is it important and why do Creative Industries need more of it?
Everyone who has ever created anything has a style. It is a combination of everything that makes a person; their memories, feelings, likes, disl...
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